Promoting a website requires a lot of effort and know-how, and when they are combined in the right way they will bring outstanding results. Talking about results, I don't mean just improving the page rank or increasing traffic. I'm talking about increasing your customer base and profit. If you don't see either one, then you know--it's time to make things right. And you can bet your bottom dollar we will start with a keyword research and semantic core prioritization.
How to do SEO is one of the most used questions by both seasoned and novice webmasters and website owners. Let's face it, Google can send a lot of "free" traffic your way, but lately, there are many obstacles to overcome and also many false information around the web. What is Panda algorithm? What is Penguin algorithm? Can I do this? Am I allowed to do that? Many more questions trouble webmasters, designers and novice website owners that I feel some of these questions need answers.
Should we believe in Mayan predictions and expect the 21st of December, 2012 to be the last day of the Earth?
In this article you can find the answers to each question based on statistics that will show the risen trend in traffic, consumer demand, Adwords and so on.
To represent the best overview we used different tools and added diagrams.
One of the fundamental parts of any SEO or SEM campaign is conducting a solid keyword research.
Even tough this is a relatively simple and straightforward task, a lot of people are still confused about how to properly conduct it, why it is important and even what a keyword research is.
Should you invest in SEO or in PPC? When is it better to invest more in one of those channels? What is going to happen in the near future with SEO, PPC and Social? These are the questions that trouble both seasoned and new online marketers.
I've stumbled upon two articles yesterday that refer to international SEO. Since we've been doing a lot of international pages and since Webiny is multilingual and multidomain (multisite) system, I will try to explain several myths and reveal some of the best practices for SEO and PPC in international markets.
Ah, The Content. It's really interesting how great content always finds the right audience. It's because people like to share it and link to it. So I've decided to compile the list of my all-time-favorite links to other people blog posts, sites, tools and case studies.
In the last couple of months we all had problems with getting the info from hidden Google Analytics keywords. This is an attempt to get the data using Google Analytics and Google Webmaster Central data for missing keywords. Important notice: this is not 100% valid data and you will not be able to see the conversion insights or exactly which keywords your users searched to get to your site but anything is better than nothing right? Lets take a look at the steps.
This is a very personal blogpost. Seriously. I fell out of love with Google. Google broke my heart. Not because my sites don't rank anymore. Not because its harder and harder to get to top rankings, but because I believe Google lost its vision and "don't be evil" mantra. I will explain in detail, but be patient.